Eduard Giménez

Software engineer turned designer—because building the right thing matters as much as building it right. I bridge design and development to craft innovative, human-centered solutions.

Currently, Lead Product Designer & Interim Head of UX at Gelato, shaping the future of on-demand printing. Previously, I founded Emtrics and worked with Smart Protection, Astara Store, Clarity AI, and Tuenti.

Always exploring new ideas—see what I'm working on at minilab.co, my personal site.

• email
• linkedin
• github

2022 - Present

Lead Product Designer & Interim Head of UX at Gelato

Leading the UX team across Gelato Create and Connect, shaping strategy and ensuring consistency across web and app experiences.

2020 - 2022

Lead Product Designer at Smart Protection

Hired and led the UX team, built the design system, and improved usability through hands-on work in research, IA, and strategy.

2019 - 2020

Head of Product & Technology at Astara Store

Led product, tech, and design teams to launch a multi-tenant SaaS platform powering stores for Kia, Mitsubishi, Hyundai, and SsangYong in Spain and LATAM.

2018 - Present

Senior Product Manager (UX) at Clarity AI

Worked as a Product Manager leading the UX team to translate ESG data into actionable insights, structuring the platform and improving how users assess impact.

2017 - 2018

Digital Product Designer at Freelance

Helped startups refine product experiences, define UX strategies, and scale design systems. Notable: Coowry, a micropayment platform for unbanked users.

2011 - 2017

Co-Founder & CPO/CTO at Emtrics

Co-founded and led design, product, and tech for one of the first emoticon-based customer feedback platforms.